Lead Center

Every Pharma Enquiry in One Pipeline

PCD franchise and third-party manufacturing enquiries from Meta, IndiaMART, your website, Excel and phone calls — captured, deduplicated, and routed in seconds.

Live product, running today Hinglish-ready Your call audio stays on your Drive
allota.in Real screen · sample data
Lead Center screen showing sources, commercial divisions, and assigned employees
The live Lead Center: every enquiry by source and division, with owner, status and call classification.
Works with Google Drive· Meta Lead Ads· Instagram· WhatsApp Cloud API· IndiaMART· Marg ERP 9+· Busy· Excel
Overview

What is the Allota AI Lead Center?

The single command center built specifically for Indian pharmaceutical sales pipelines.

One Unified Hub for Every Enquiry

Lead Center is the single hub for every pharmaceutical enquiry your business receives. It automatically captures enquiries across Meta Ads, IndiaMART, your website, Excel uploads, and phone calls.

It strictly splits leads by division — PCD Pharma Franchise versus Third-Party Manufacturing — prevents duplicates, and automatically assigns each enquiry to the right employee with an instant AI conversation brief.

5 Connected Sources
2 Pharma Divisions
5k+ Bulk De-duplicated
AI Call Classification
Get a callback

Want this running for your team?

Tell us your business name and a number. We will call you back, usually the same working day, and show Allota AI on a real call brief.

  • 20-minute demo on your own scenario
  • Hinglish call summaries, lead classification, follow-ups
  • No obligation. Pricing is quoted only if you ask
Capture & Route

Five connected sources.
One zero-loss pipeline.

Meta Lead Ads and Instagram instant forms, IndiaMART buyer enquiries, your website, manual walk-in entry, and bulk Excel imports. Each arrives tagged with its verified channel so your marketing spend is transparent.

Every source carries its own assignment rule — so IndiaMART enquiries route directly to the employee who closes franchise territories without triaging inboxes.

  • Meta Lead Ads & Instagram instant forms with webhooks
  • IndiaMART buyer enquiries & PCD franchise intent alerts
  • Instant lead notifications to assigned employees over WhatsApp
Explore integrations →
allota.in/admin/sources
Lead Sources & Auto-Assignment Live Sync Active
Source Status Leads Rule
Meta AdsFB & IG Instant Forms● Connected23Round Robin
IndiaMARTBuyer enquiries● Connected27Naresh Kumar
WebsiteLanding page forms● Connected22Priya Patel
Excel ImportExpo & directory lists● 5k Ingested57Bulk Distributed
Live Sources: automated ingestion without manual data entry.
allota.in/admin/leads
Filter by Commercial Division
PCD Pharma Franchise 118 Territory Monopoly Leads
Third-Party Manufacturing 54 MOQ & Batch Enquiries
Active Lead: Rajesh Sharma Distributors (Jaipur) · PCD Franchise · 🔥 Hot Lead
Division Segregation: franchise rights never mixed with manufacturing batch sizes.
Segment

Two pharma divisions that never get confused.

PCD Pharma Franchise enquiries are about territory — who wants district monopoly rights, for which district, in which specialty. Third-Party Manufacturing enquiries are about capacity — batch sizes, MOQ, WHO-GMP certification, and per-strip costing.

Lead Center keeps live counts for each, ensuring manufacturing buyers never receive franchise scripts and your sales pipeline numbers stay crystal clear.

  • Live enquiry counts per division with district monopoly checking
  • Independent auto-assignment rules for franchise vs. contract teams
  • Filterable views by medicine category, platform and deal stage
PCD Franchise playbook →
De-Duplicate

Five thousand rows without creating duplicates.

Expo lists, medical field sales contacts and purchased distributor directories arrive as messy spreadsheets with inconsistent phone numbers (+91, 0, spaces). Allota AI handles 5,000+ records in one upload with automated de-duplication.

If a distributor already exists in your CRM, the new sheet entry links to their existing conversation timeline rather than creating a second disjointed record.

  • 5,000+ records ingested in under 30 seconds
  • Smart phone normalization: strips prefixes, spaces, and duplicate zeroes
  • One-click Excel export (.xlsx) with complete audit trail and status tags
Bulk Excel import details →
allota.in/admin/import
✓
Batch Ingested Successfully cphi-expo-leads-2026.xlsx · 5,000 rows read
New Leads Ingested4,312
Duplicates Merged601
Invalid Format Skipped87
Assigned CloserAuto → Team West
✓ Zero-duplicate guarantee: duplicate phone records merged automatically.
De-duplication Engine: protects your sales database from clutter.
Workflow

Watch Lead Center in action.

Follow one enquiry from first click to closed deal.

01

Enquiry Lands

Instant webhook capture from Meta Ads, IndiaMART, your site form or manual call entry.

02

Source & Division Tagged

Tagged by origin channel and segmented into PCD Franchise or Third-Party Manufacturing.

03

Auto-Assigned to Employee

Per-channel rules instantly assign the designated closer with WhatsApp notifications.

04

AI Brief & Classified

Call audio syncs from Drive, gets transcribed in Hinglish, and classified: Hot, Warm, Cold.

Who It Is For

One module, three people who benefit.

Designed specifically for the reality of Indian pharmaceutical sales operations.

For Sales Directors

Live enquiry visibility across both divisions.

See exactly how many enquiries Meta and IndiaMART delivered today, which territories are covered, and which closers have stagnant leads.

For Employees & Telecallers

Work the hottest lead first, not the newest.

Never waste 10 minutes typing notes. Allota writes the Hinglish summary and flags high-intent buyers so you close before competitors call back.

For Pharma Founders

A clean, auditable database that never rots.

When employees move on, your distributor relationship history, territory pricing, and call recordings stay 100% intact on your Google Drive.

Comparison

Allota Lead Center vs. How It's Usually Done

Why generic CRMs and Excel sheets fall apart in pharma sales.

Capability Spreadsheets & WhatsApp Generic CRM (Zoho/HubSpot) Allota AI Lead Center
Division Segregation (PCD vs. 3rd-Party)❌ Mixed in one sheet⚠️ Requires complex custom fields✅ Native dual-division engine
Automated Source Ingestion❌ Manual copy-paste⚠️ Extra Zapier / webhook fees✅ Direct Meta & IndiaMART sync
Hinglish Call Summary & Classification❌ None❌ English-only transcription fails✅ 3-sec Hinglish brief from Drive
5,000+ Excel Phone De-duplication❌ Duplicates proliferate⚠️ Basic exact-match only✅ Smart phone prefix normalization
Audio Ownership & PrivacyScattered on personal phonesStored on US vendor servers✅ 100% on your own Google Drive
FAQ

Frequently Asked Questions

Everything you need to know about setting up the Lead Center.

How quickly do Meta and IndiaMART leads appear in Lead Center? +
Enquiries appear within 1 to 3 seconds of form submission. Webhooks deliver Meta Lead Ads immediately, and IndiaMART push APIs forward buyers straight into your live pipeline with instant owner assignment.
Can leads be assigned automatically to specific employees? +
Yes. You can set assignment rules by source (e.g. route all IndiaMART franchise leads to Naresh, website leads round-robin to team closers, or territory-based distribution by state/district).
What happens when an existing distributor calls or submits a form again? +
Lead Center automatically matches their normalized phone number to their existing distributor profile. The new interaction and recording are appended to their timeline rather than creating a duplicate contact.
Can we export our database back to Excel at any time? +
Yes. You have complete data ownership. One click exports your filtered or complete database to .xlsx format with all source tags, timestamps, assigned owners, and AI classification remarks.

Put every pharma enquiry into one pipeline.

Book a 20-minute product tour. We will walk you through a live call brief, lead ingestion, and division filtering on your own business numbers.

Chat with us

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