A checklist for following up PCD franchise enquiries: first response, qualifying questions, documents, reminders and when to mark a lead dead.
Follow up a PCD franchise lead by responding quickly, confirming the district and product range, sending the rate list and documents on WhatsApp, setting a dated next step, and recording why a lead is closed if it does not convert.
Every lead ends the call with a date: a callback, a meeting, a document review. Leads with no date are the ones that disappear.
If a lead does not move forward, record why (price, territory taken, no response). That reason is useful later when circumstances change, and it keeps your active list clean. This is what the Dead Leads screen is for.
Managers should see what is scheduled, due today and overdue across all reps. See Follow Ups.
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